Which is better, B or STRONG?
I hear since years this question: which one is the “good” one? B or STRONG? They both do the same, but which one should be used for search engines?
I consider myself B as being deprecated. There are a lot of years behind since B should have been removed. My guess is all the engines which will consider as being important for ranking the bold text, will be using STRONG instead of B.
As of what the search engines are considering now, it looks like Yahoo gives higher ranking for B than STRONG and could not see any difference on Google. I like considering Yahoo is still using old algorithms and B will soon get changed to STRONG. Even so, I would still recommend using STRONG. If the SEO part is properly made (I am not talking here only about the local file optimization), the content will be indexed by a lot of 3rd party websites (which will probably consider STRONG rather than B) and this will improve the ranking results more to balance to standards, which defines STRONG as a replacement of B.